EXPO news

Exhibition | Children's toy brand Hape collaborates with ABC&MOM to expand international market.

01. Hape and ABC&MOM have reached a cooperation agreement.

Recently, globally renowned educational toy brand Hape has teamed up with the organizing committee of the ABC&MOM International Maternity, Baby, and Child Exhibition. They will participate in the ABC&MOM Asia (UAE) Maternity, Baby, and Child Exhibition from December 19th to 21st, aiming to further expand the maternity, baby, and child market in the Middle East and Africa region.



02.About Hape


Hape®, a globally acclaimed educational toy brand, derives its name from the first two letters of the founder's name, Peter Handstein. The pronunciation is similar to the word "happy," reflecting the brand's core values of happiness, innovation, passion, integrity, love, and responsibility. Hape® has always been dedicated to creating a joyful childhood for children worldwide.


Since its establishment, Hape® has emerged as a leader in the design and manufacturing of high-quality, eco-friendly, and educational infant and children's toys. The brand offers a diverse range of toy categories, including STEAM toys, educational toys, musical toys, kitchen toys, beach toys, role-play toys, outdoor toys, and more, allowing children to freely choose and play, fostering their happiness and growth.


Moreover, Hape® toys are the result of the integration of thinking and ecological sustainability. Behind each product's innovative design and exquisite quality lies Hape's philosophy. With features such as sustainability, education, innovation, and fun, Hape® represents the childhood memories of the next generation. With unique designs, high quality, and safety, Hape® products have consistently won prestigious awards in the toy industry, including the German Nuremberg Toy Award, the American ASTRA Best Toy Award, the Finnish Toy of the Year Award, and the China Toy Association Upgraded and Innovative Award.







03 ABC&MOM International Baby Children Maternity Expo
ABC&MOM International Baby Children Maternity Expo is a globally renowned multi-channel trade and service platform dedicated to promoting international exchange and trade cooperation in the maternity, baby, and child industry.


The exhibition covers various categories, including maternity and baby products, baby food, toys, strollers and furniture, children's clothing, children's shoes and accessories, and more. It provides efficient networking opportunities for both domestic and international industry players, offering an ideal platform and opportunity for brand promotion. The exhibition has successfully facilitated the establishment of partnerships for over 3,000 companies from home and abroad.

Last Year's Recap of the ABC&MOM International Baby Children Maternity Expo(Dubai)

The 14th Dubai Exhibition, which took place from June 13th to June 15th, 2023, at the Dubai World Trade Centre, covered an impressive area of 16,000 square meters. The exhibition attracted 710 high-quality exhibitors, featuring a total of 2,132 brands. Additionally, the event drew the attention of 14,415 professional buyers and visitors.

The information for the current edition of the Dubai Exhibition is as follow:

The 15th ABC&MOM International Baby Children Maternity Expo(Dubai)
Date: December 19th-21st, 2023

Venue: Dubai World Trade Centre, UAE

Series Exhibition Information:

The 5th ABC&MOM International Baby Children Maternity Expo (Indonesia)

Date: November 23rd-25th, 2023

Venue: Jakarta International Expo, Indon

The 10th ABC&MOM International Baby Children Maternity Expo (Brazil)
Date: December 11th-13th, 2023

Venue: São Paulo Expo, Brazil



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